Masters of Engagement

Masters of Engagement runs creator economy companies. The firm takes operating roles inside creator businesses rather than advising from the outside. Its client roster ranges from creators in 90M to channels early in their growth, across kids and family entertainment, sports, and documentary formats.

Work spans channel and format strategy, back catalogue optimization, content analytics, sponsorship and brand deal structuring, live event and tour sponsorship, licensing, and partnership negotiation. The firm is based in Idaho Falls, Idaho, and operates as a small team with direct access to the founders and executives of the businesses it runs.